Service

Demand forecasting and statistical consulting

Forecasts of demand, load, prices or volumes, and studies that answer a precise question.

Demand trend chart with sales history, ex-post forecast, statistical forecast, consensus demand, 80% prediction interval and alert markers.

What it is

We forecast demand, volumes, load and prices, from the next day to the next year, and we run statistical studies for public bodies: survey design, weighting and estimates for small areas.

Every forecast comes with a range and with a record of how the method did on a period it never saw. The screens below come from a demand planning tool we built for our portfolio.

What makes a forecast usable

A range, not a single number

A single number hides how uncertain it is. We give each forecast as a range, for example an 80 % interval, and check that the ranges are honest: over a test period, about 80 % of actual values should fall inside the 80 % range. If only 60 % do, the ranges are too narrow and we widen them before you plan with them.

Tested as if on the day

We test a forecasting method by replaying the past: on each date of a test period, the method sees only the data that existed that day and forecasts ahead, then we compare with what happened. Data that was revised later, such as corrected sales or restated figures, is used in its original version. This gives an accuracy record you can expect to see again in use.

Forecasts that add up

When you forecast by product, region and month, the detailed forecasts should add up to the totals. Forecasting each level separately breaks that. We forecast all levels and reconcile them, so the regional figures sum to the national one and planners at each level work from the same numbers.

Forecast, plan and scenarios

A forecast says what is likely to happen; a plan says what you intend to do. We keep the two apart and show the gap between them. Scenarios change a few clearly named drivers, such as price, volume or a hiring date, and show how the forecast moves, so a discussion about the downside is a discussion about a number.

Surveys and local estimates

Public bodies often need figures for small areas where survey samples are thin. We design surveys from the margin of error you need, weight responses to match the population, and use small-area estimation to borrow strength from neighbouring areas and from administrative data. Every local figure comes with its own margin of error, and figures too uncertain to use are marked as such.

Example build

Demonstration builds made for our portfolio, running on generated data. No client data is shown.

Close-up of a consensus demand cell being edited in the forecast months of the planning grid.
Close-up of a consensus demand cell being edited in the forecast months of the planning grid.
Close-up of the alerts list: demand spike, forecast bias, consensus gap and sales history load.
Close-up of the alerts list: demand spike, forecast bias, consensus gap and sales history load.
Close-up of the algorithm picker open in the forecast model panel, each option with its ex-post MAPE.
Close-up of the algorithm picker open in the forecast model panel, each option with its ex-post MAPE.
Chart and grid after re-running the forecast with gradient boosting, with the run confirmation.
Chart and grid after re-running the forecast with gradient boosting, with the run confirmation.

What you receive

What a project of this kind typically hands over. The exact list is set in the written scope.

  • Ranges that are honest

    We check that the ranges contain what they claim before you plan with them.

  • A record of past accuracy

    How the method would have done, measured as if on the day.

  • Forecasts that add up

    Every level of your hierarchy works from the same numbers.

  • Scenarios on named drivers

    A discussion about the downside becomes a discussion about a number.

  • Surveys and local estimates

    Figures for small areas, each with its margin of error.

  • The code and the data trail

    Everything needed to rerun the forecast and the back-test.

How a project runs

Typical timings. Your scope sets the real ones.

  1. Week 1

    What to forecast and why

    The figures, levels and horizons that feed a decision, and how wrong a forecast can be before it costs money.

  2. Weeks 2 to 3

    History and vintages

    The past data as it was known at each date, and a simple benchmark forecast.

  3. Following weeks

    Methods replayed on the past

    Candidate methods tested day by day on the past, ranges checked for honesty.

  4. Delivery

    Forecasts in your planning

    Forecasts with ranges delivered where planners work, refreshed on schedule.

  5. After delivery

    Accuracy report

    Each period, forecasts are compared with what happened and the record is shared with you.

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